The Magic of Thinking Big by David J Schwartz. Sreelakshmi S -5065

Before I give the review, let me first introduce the author of the book. David J Schwartz (March 23,1927- December 6,1987) was an American motivational writer and coach best known for authoring The Magic of Thinking Big in 1959. He was a professor at Georgia State University. Millions of people throughout the world have improved their lives by reading the books by David J Schwartz ,long regarded as one of the foremost experts on motivation, whose teachings will help you sell better, manage better, earn more money, and—most important of all—find greater happiness and peace of mind. Schwartz argues that the major thing holding people back is the relative smallness of their thoughts, and explains the importance of thinking positively towards oneself. He begins the book by relating the story of a salesman who sells significantly more product and makes more money than his co-workers. He points out that the man was not smarter, more educated or better connected than his colleagues. According to Schwartz, the man expected to sell more so he did. Another important idea that Schwartz reminds us through his book is to see what can be, not just what is. He explains that visualization adds value to everything and thinking big means training oneself to see not just what is , but what can be. The next message he gives in his book is necessity of broadcasting good news. He says transmitting good news is win win , and we feel better and so do the people we are talking to. In this book, David J Schwartz , the author , talks about making an attitude. This book is indeed a classic motivational and self help book. As one reads each chapter, the reader gains an understanding of each chapter topic along with a brief excerpt of from the author’s personal life. He also describes three failure diseases: excuse-it is, detail-it is, and procrastination. This book builds an individual’s confidence, mentality, vision of life and ultimately the ability to think big introspectively and extrospectively. In short, making better decisions and avoiding negative thoughts are benefits of reading this book.